I've decided to start a new blog series called Seriously Small, where I'm going to ramble about my thoughts and questions about small business. There are so many of us trying to navigate this world of building a business, and there's no wrong way to do it, but sometimes it's nice to know that other people are struggling with the same issues as you, or that people are still asking questions about things you have figured out!
I'm not promising any answers or a-ha moments, but just a (one-sided) conversation every other week on some of the issues that trouble me most at 2am when I'm trying to sleep.
Some of the topics I have ideas for are 'should I call myself a girl boss?', 'should I make things I like, or that other people will like?', 'when does inspiration become copying?', 'stop undercutting my prices!' and 'should I post a blog series about the difficulties of small business on a website I'm trying to sell things on?' (that might be too specific). If you have any ideas for topics you'd like to see me write about, please leave me a comment below!
I'm going to start here with a mini one; because otherwise this blog post is INSANELY boring. My question today is:
How real should I get as a small business?
This is something I've been thinking a lot about recently, and with starting this blog series it's becoming A THING. I want my customers to know I'm a human being, I want them to know that when they buy, I'm printing, packaging and posting it. Their orders fund my life. But also, do they want to know when I'm struggling, and sales are slow or when I've listened to Feel It Still for the 97th time today?
Is there a line where I should stop sharing and realise I'm running a business? Or because I'm a one-woman-band, is it endearing and reassuring to see everything, even when it's not positive and it's not particularly nice to see? I do like to see other businesses being honest and real, but obviously I'm another business and that reassures me; would it be the same if I was a customer? I think so, but it's hard to know.
I think bringing retail back down to a more human level is a positive thing, and showing people who you are and that this is your life is helpful in building a micro-business, and even in bigger business. Who wouldn't want to see a peek inside the offices and lives of some of the big players?
Until next time!